A good company is only as good as its relationship with its customers. What do your customers want? What do they like? In order to keep them shopping at your business, you need to offer them something that your competition doesn’t.
That’s when the famous “swag bag” comes into place. Who doesn’t love a goodie bag filled with free stuff?! If you’re at a loss for what to put in your promotional swag bag, don’t worry, we have you covered:
Engraved Gerber knives will have you waiting a longer time for your order. The manufacturer, Gerber, must be really busy. They take longer to make and send us their blank knives, so we can engrave your logo on them. Nevertheless, Gerber has many fans around the world, and they usually don’t mind waiting for a good product.
Being kind to them on a daily basis and praise them for jobs well done.
Hold a “Dress Down Friday”.
Display an “Employee of the Month” poster.
How do you find out what kind of appreciation your employees prefer? Ask them. Amazingly, I have found out that a $10 ham is cherished more than a $20 bonus check. This survey was done at a local shop a couple years ago. I was shocked at the response.
In any case, it pays to show your appreciation to your employees on a regular basis. It pays in productivity and longevity.
engraved Gerber knives. But after some use, you will have to sharpen them. The best advice is “Easy does it”. The gentlest but most effective knife sharpener is the R119 by “American Made Cutlery”. It is made of two wheels of hardened steel, that are placed close enough together to provide an ideal angle of sharpening. It sharpens both sides of the blade at the same time. You want to draw the knife blade through the opening smoothly and gently, as if you were slicing something. Other sharpeners are on the market for more rugged sharpening jobs. We’ll get to them next time.
There seems to be some lingering effects from the Covid-19 lockdown of year
2020. In that year, production levels of many products decreased. This was caused by the reduction in the workforce due to “social distancing”. Other effects were a reduction in the availability of raw materials. Shipping materials and finished products from China suffered as well.
Currently, the production time for engraved Gerber knives is 15 or more business days. Normally the production time used to be 10 business days. This additional 5 days may not be too important in the month of July. But, when the Christmas rush begins in October, those additional 5 days could affect the Christmas deadline. Imagine having a company Christmas party, and the gift knives haven’t arrived yet. My advice is to plan ahead, so you don’t get caught with this sort of inventory problem.
Are most of your customers loyal patriots? Then today is a great day to help them celebrate- it is #NationalAnthemDay! Eighty-nine years ago, President Hoover adopted “The Star-Spangled Banner” as our national anthem.
Did you know…
“Hail, Columbia,” “America the Beautiful,” and “My Country, ‘Tis of Thee” were also frontrunners in the competition to become our national anthem
There are actually 4 stanzas in “The Star-Spangled Banner”, but we usually only sing the first
It was originally a poem about the Battle of Baltimore in the War of 1812
In many places throughout the U.S., February is snow season. But that shouldn’t stop you from celebrating today’s holiday: Play Outside Day. Bundle yourself up and build a snowman, a snow fort, or make snow angels (no one is ever too old do any of these!).